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LinkedIn Marketing

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    This LinkedIn Marketing Online Course is developed to aid you learn the basics of LinkedIn platform.  It also entails the do's and don'ts of effective marketing strategies.




    15 days




    • Understand the effectiveness and limitations of LinkedIn marketing strategy.  We will also help you get your brand in front of your target audience and increase your ROI. 




    Anyone who is keen on learning LinkedIn Marketing:

    - Individuals
    - Entrepreneurs
    - Students




    You can take up this course if you are :

    - Basic knowledge of Marketing is preferred
    - Understanding of simple marketing jargons is a plus
    - Must be comfortable using computer

  • Course Structure:

    ·       LinkedIn 101

    ·       Optimizing your LinkedIn profile to attract Customers

    ·       Creating and managing your LinkedIn Company Page

    ·       Using and Managing LinkedIn groups

    ·       Getting Leads with LinkedIn

    ·       Creating Content for LinkedIn

    ·       LinkedIn Advertising

    ·       LinkedIn Analytics

  • Below mentioned training methodologies will be adopted while training:


    • Aim to provide contextually relevant, skill oriented and emotionally positive experiences via training
    • Continuous encouragement to the trainees to complete course
    • Elements:
      • Pre & Post Assessment
        • Objective and fair assessment of trainees post training
      • Demarcation between Theory and In class Practicals
      • Be as much interactive as possible
      • Encourage participants to share their ”burning questions” about the topic
      • Launching a poll question for participants to answer
      • Try to explain using famous models and studies
      • Incorporate Case based learning (case videos/ movies) and storytelling, if applicable
      • Integrate soft skills in the training, if applicable
      • Motivate learners to apply concepts from domain subjects in a real world situation
      • Practical Home work
      • Provision of skill Certification information to trainees, wherever applied and required
      • Encourage regular trainee interaction during , in-between and after the course
      • Aim to design a module that engages participants every 4 minutes
      • Encourage participants to use platform tools like Poll, Chat, Raise Hand, Screen Sharing etc.
      • Provision of learning/ reference material to the trainees
      • Regular post session response to the trainees
      • Record of participation and Certificate of achievement issued by EduSmart Skills
  • Frequently Asked Questions about LinkedIn Marketing

    There is no eligibility criteria for this course. You should, however, be well versed with basic computer skills such as typing and using Search Engine such as Google.

    Our trainers would be happy to guide you on how you can attain Google Certification.

    We can customize the course in your desired time frame. Please contact our customer service team for details.

    We would be happy to develop a course to meet your requirements.

    If you are aware of the classes or dates you may be missing, please inform the trainer in advance and we will be happy to reschedule it for you or provide you alternate options.

    Edusmart Skills is an online education platform and has no engagement in the job placement. However, our trainers will be glad to guide you in the right direction.



    The entire training course content is in line with respective certification program and helps you clear the requisite exams with ease and get the best jobs in the top MNCs.

    As part of this training you will be working on the assignments that have immense implications in the real world industry scenario thus helping you fast track your career effortlessly.

    During the program there will be assessments that perfectly reflect the type of questions asked in the exams and helps you score better.

    EduSmart Skills Course Completion certificate will be awarded on the completion of course.

  • Students Reviews for LinkedIn Marketing